I'm a digital marketing leader, entrepreneur, and investor based in the UK. I've spent over 15 years building and scaling digital businesses across luxury hospitality, luxury goods, ecommerce, and SaaS.
Currently, I'm Head of Digital Marketing at Hand Picked Hotels, a £100m luxury hotel group. I lead digital strategy across performance marketing, CRM and loyalty, web development, and analytics.
Alongside that, I run several ventures:
- CanMarket - my marketing consultancy, delivering integrated campaigns and project management for clients ranging from luxury brands to global corporations.
- CanHost - high-performance web hosting for small businesses and specialist sites.
- Email Marketing Tools - SaaS tools I co-founded, including Email Heatmaps and Link Shortener.
- Run and Race - a running coaching business I co-direct.
- CanInvest - my personal investment holding company.
- Digibury - a community event series I organise for digital and creative professionals in Canterbury.
Before Hand Picked Hotels, I was:
- Head of Ecommerce at Authentic Bespoke
- Digital Marketing Manager at Watchfinder
- Head of Marketing at ExtraDigital
- Marketing Manager at View City Guides
My core expertise is in performance marketing, CRM and loyalty, SEO, paid media, web analytics, and martech architecture. I'm particularly interested in building scalable, cash-generative businesses.
Outside of work, I'm a husband, father of two, and local Scout leader. I spend my spare time on strength training, aviation and flight simulation, sailing, and tinkering with digital privacy and cybersecurity.
What I Do
- Digital marketing strategy for luxury hospitality, luxury goods, ecommerce, and SaaS
- Performance marketing - SEO, PPC (Google and Meta), Paid Social, CRO
- CRM, loyalty, and first-party data strategy
- Martech architecture - selection, integration, and optimisation
- Advanced web analytics - GA4, Tag Manager, Looker Studio, server-side tagging
- Ecommerce and CMS platforms - Shopify, WordPress, Magento, bespoke systems
- Business leadership - team building, coaching, commercial and financial strategy
Selected Achievements
2017
- Strategy Panel Speaker: Digital Marketing World Forum, London
2016
- DMA Silver Award: Best Use of Programmatic
- Winner: Online Retail Awards, Jewellery and Watches sector
- Finalist: Ecommerce Awards for Excellence
- Finalist: E-Tailer of the Year
- Finalist: Kent Digital Awards
2015
- Awards Judge: Field Marketing and Brand Experience (FMBE) Awards
- Winner: Online Retail Awards, Jewellery and Watches sector
- Finalist: eCommerce Awards for Excellence
- Finalist: Internet Retailing Awards
- Finalist: Digital Magazine Awards
- Finalist: Kent Digital Awards
- Finalist: Digital Business of the Year, Lloyds National Business Awards
2014
- Digital Marketing Mentor and Guest Lecturer: Canterbury Christ Church University
2011
- Number 1 website for entertainment and nightlife by Hitwise, Experian
Speaker Bio
For event organisers and journalists - feel free to copy:
Sean Reilly is Head of Digital Marketing at Hand Picked Hotels, a £100m luxury hotel group, where he leads digital strategy across performance marketing, CRM, web development, and analytics. He is also founder of CanMarket, a marketing consultancy, and co-founder of Email Marketing Tools, a SaaS business. With over 15 years' experience in digital marketing across luxury hospitality, ecommerce, and SaaS, Sean has won multiple industry awards including the DMA Silver Award for Best Use of Programmatic and the Online Retail Award for Jewellery and Watches.